But who the heck are you?
Hey there! My name is Eli.
(Like “Ellie,” but spelled in a way that, while quite cool, tends to make people think I’m a guy 😉
I’m a tolerable wife, “kindasilly” mom, food aficionado and oh — PASSIONATE about all things online marketing! I find all of it fascinating, stimulating, and even FUN!
Seriously, I’m obsessed with teaching serious Entrepreneurs grow their businesses faster and take them much further than ever before.
How did this become my life?
Back in 2012 my husband and I were running a software design and development firm, Twofold, designing and building apps, websites and large systems. Although I had lots of flexibility working and raising my kids from home, I didn’t feel very passionate about it. I couldn’t stand waking up on any morning that didn’t begin with the letter ‘S’.
So on my free time, I started entertaining myself with other things, and that was when I became fascinated with online information marketing, especially passive income part of it.
I started my own blog (Webjenius) as a simple creative outlet, in hopes of getting my feet wet with online marketing. I had no ambitions of making it my full-time job. Heck, I wasn’t even aware it COULD be my full-time job.
Fast forward one year, and the potential of generating money from what I loved doing was suddenly VERY real. My husband and I decided to move away from project work and shift our business to exclusively launching online products — in other words, passive income.
My husband Joe is a User Experience consultant. Acting as his business and marketing coach, I guided and collaborated with him to create our first product, an online course.
We’ve worked together to launch five additional online training courses and two books, with more on the way in 2017. We currently have over 50,000 students taking those courses, and our products are returning six-figure revenue — consistently.
Maybe, but the writing on the wall was clear. So I’ve completely moved over to online education: teaching aspiring entrepreneurs how to start and grow their own businesses.
And now I want to help you build a profitable online business, too!
I’m here to serve you. Through my free content — along with my coaching and paid training programs — I’m here to help you build a life that you truly love. A life that is one of a kind, uniquely and brilliantly tailored for you.
I work with people just like you: creative, passionate entrepreneurs and small business owners who are insanely good at what they do. And the one thing they all share is a struggle to generate consistent cash flow. That’s because they’ve never been shown the right way to attract clients or have truly successful sales conversations.
I love empowering, motivating, inspiring and, ultimately, coaching! And while I’ve certainly made good money, there is simply nothing more satisfying for me than to know I’ve been able to reach out, extend my hand and help someone else reach their dreams.
But listen up — I can’t help you if:
You’re looking for a method to get rich quick!
Hell, even sharp shooters and gangsters work hard to earn money!
Look I really do get it!
Making money on autopilot is what attracted me to information marketing in the first place.
And, of course, I have consistent passive income coming in every day, and all of it is on autopilot. But it’s taken a lot of hard work, lots and lots of 12 and 14-hour days and many caffeinated late nights – banging my head against the wall, cursing in languages I had no idea I could speak!
But it was SO worth it, and I wouldn’t trade one minute. Because now I have the ability to do whatever the hell I want, whenever the hell I want. And I have the knowledge and skill to help YOU do it too.
So if you want to make a million dollars as an entrepreneur, that’s pretty cool. It’s also entirely achievable. It’s just not going to happen without a lot of effort and energy.
Now, around these parts, I have a few core beliefs
I believe ...
In the power of intention and an unshakable positive mental attitude.
That the sun shines equally on everyone — even if you’ve been naughty.
Being kind and helping people is the only thing that brings true happiness.
In love at first site, dancing, and wearing lots & lots of lipstick!
I believe in a world where...
Everyone is cherished and adored regardless of their age, gender, religion or culture.
Chickens can cross the road without having their motives being questioned!
Everyone feels safe to be themselves and free to follow their true passion.
Kids are always sweet and cute and teenagers never misbehave.
If you’ve read this far, thank you.
I hope this is just the beginning of our relationship. And, I’d love to learn more about you. The best way to share that and stay connected is to make sure to join my Insider’s List— just enter your name and email.
As an insider, you won't get the typical “10 steps to get massive Facebook followers” kind of posts you often find on blogs. You’ll get more than just the articles. Instead, you'll get actionable articles that make a true difference in your business and success.