The BIG business mistake you probably don’t know you’re making

Building a profitable business isn’t magic; it’s actually science. And because of that, bringing in 6-figures and beyond every year isn’t as far out of your reach as you might think. But there’s one specific, HUGE mistake that’s probably preventing you from getting there. Do you want to know what that is? Chances are, the majority of your day-to-day focus is on YOU. On questions like “how do I make more money?” or “how do I get more attention from people?” or “how do I get them to buy my stuff?” The mistake you’re making is this: you’re putting yourself Continue Reading →

91 ways to promote and sell your online course

So, you finally created your first online course!! I can imagine it hasn’t been easy for you. My first course took about 6 months to create. So many long days & nights spent, scripting, creating slides, recording, editing,…. It’s not a small accomplishment at all. But you and I know your work is not done yet. In fact, in my opinion, the hardest part of being a successful course creator is the marketing and selling part. So let me ask you this: what are you doing these days to promote and market your online course? If you find yourself overwhelmed Continue Reading →

10 steps to take you from idea to profit

If you’ve got an idea for a business, or you are hoping to find your purpose and don’t know where to invest your time, this article is going to help you. These are the exact steps I followed to get my first paid clients. As a business and product launch mentor, I believe that in order to have a successful profitable business, you must start with a clear plan and focus on the important things that deliver results. That’s why I’m so pleased to share these 10 steps I took to go from idea to paid clients. 1.    Get clear Continue Reading →

Beginner’s guide to building your first email list

Every successful entrepreneur has learned that email marketing is one of the most important assets in building a thriving business, I see people make a huge mistake of focusing majority of their energy and attention in driving traffic to their site and spending countless hours tending their social media sites. This is a big mistake!!! Bottom line, if you intend to sell products or services of any kind, then you definitely need an email list. When you’re ready to start building your list, watch this step-by-step tutorial, where I walk you through the entire process. You’ll learn everything you need Continue Reading →

What’s a Nurture Sequence — and what should be in it?

We all know that the #1 goal of any product creator should be building an email list. But here’s the mistake I see too many entrepreneurs make: They spend ton of time perfecting their lead generation efforts — developing an offer, driving traffic and acquiring leads. The leads start trickling in…but those names just sit there on that list, ignored, until the product is ready to launch. Finally, they hit publish and launch the product — but the only thing they hear is crickets. What went wrong? Your prospects joined your list to learn more from you. But they didn’t. Because they never heard from Continue Reading →

Make yourself attractive to your ideal clients

One of the common problems I see time and time again — and I’ve been guilty of it many times myself — is that coaches and business owners spend every breath talking about their list of services, their pricing, their benefits and features. Every instance of marketing communication, online and off, is packed with detail about their products and/or services and what they do for a living. Here’s the problem. Nobody cares. This is the wrong approach, because no one is ever in the market to buy your “offer”. It doesn’t matter what you sell. If you think people want Continue Reading →

Break the feast or famine cycle and grow your business

If you’re like most business owners, you’re all too familiar with the vicious cycle of periods of strong sales, followed by periods of few to no sales at all. And I’ll bet that you are more than ready to get off the feast-or-famine rollercoaster. So in this article, I’m going to show you exactly why the feast and famine cycle occurs and how to rid your business of it — forever. Business growth can be hard, especially when you’re working by yourself or with a small team. Quite often, small business owners handle their own marketing, only to end up Continue Reading →

Service First Marketing: how to serve your way to a bigger impact

The number one thing we all obsess over is covered daily in blog posts, social sites, conferences, networking events, etc. There’s no shortage of marketing gurus endlessly sharing their tips on how to get new customers and grow your business. We’re bombarded daily with “next-big-things” and “can’t-miss-shiny-objects,” all promising to bring us hordes of new customers. Right questions, wrong answer. “How do I get new customers?” “How do I grow my business?” Think for a minute about all of the effort and brainpower we put out every day, trying to find and win new customers. Yet, how many of us Continue Reading →

Get 1,000 Subscribers in the Next 90 Days

Does any of this sound familiar to you? “I update content on my blog on a regular basis but the traffic is just trickling in. I have no idea how to even get started with attracting subscribers.” “I’ve worked myself ragged creating newsletter and email content. I make sure to email the small list that I have built on a regular basis but nothing is happening. It’s like I’m working for free!” “I spend the entire week creating content for my social media sites, commenting on other blogs and guest posting — but none of it is working!” If you Continue Reading →

The single best way to get more subscribers and leads

So you’ve spent months screwing around on your blog…and nothing is happening. Despite all your effort, you still haven’t cracked 100 subscribers. I know…I was one of you. You want more email subscribers – and more leads. The single best way to get both is to offer a lead magnet – a free incentive for joining your email list. Even if you’ve never heard that term before, there’s a good chance you’re already familiar with lead magnets —you’ve likely downloaded one yourself at some point! Basically, you’re offering your readers a free resource to entice them to join your email Continue Reading →