How to setup and deliver your Lead Magnets (without making a mess)
Last week I showed you how to get 1000 subscribers by creating Unique Freebie Offers called “Lead Magnets” for each of your blog posts. The single biggest hurdle that I faced when starting was knowing how to wire all of the different components together. Without a plan, it became a mess very quickly. I was using MailChimp, but after creating content-specific lead magnets, I realized I had created a TON of extra work for myself! I had multiple lists for multiple lead magnets and, of course, duplicate subscribers all over the place. Figuring . . . Continue Reading
Should you build your audience before creating your online course?
I get asked this question all the time! Should you create your online course FIRST, and THEN build an audience around it, or... do you build an audience FIRST, and then create your online course for them? In all honestly, if you have the right strategy in place, you can make either approach work for you. But there are some advantages to building an audience before creating your online course. Validate before building A big advantage to building your audience first, is that you’d be able to validate whether . . . Continue Reading
Sell online courses in 8 easy-to-follow steps
Imagine spending months, pouring your blood, sweat, and tears into creating an online course. You’ve spent a lot of time and money outlining, scripting, structuring, recording, editing & building your online course. And now it’s all finished and ready to be launched. There’s only one problem: there’s no one waiting to buy your course. If that’s your current reality, or if your course is not selling at the level you were hoping for, don’t worry! I got you! In this video, I’m going to walk you through 8 easy-to-follow steps . . . Continue Reading