Create a high converting sales funnel in 6 easy steps

What is a Sales Funnel? For those of you who aren’t quite sure what a sales funnel is, it is basically a marketing system. It is an ideal progression in which you take your potential customers by hand and walk them through a well-planned journey, to turn them from just browsers of your content to life-long customers. It’s the most ideal way to get sales from people who don’t know you but are truly interested in you and your product. The marketing funnel or sales funnel is not a new . . . Continue Reading

By |July 9th, 2019|Categories: Growth|6 Comments

Should you build your audience before your offer?

I get asked this question all the time! Do you create an offer (your product and/or service)​ FIRST , and THEN build an audience around it, or... do you build an audience FIRST, and then create an offer for them? In all honestly, if you have the right strategy in place, you can make either approach work for you. But there are some advantages to building an audience before creating an offer.   Validate before building A big advantage to building your audience first, is that you’d be able to validate whether . . . Continue Reading

By |March 29th, 2019|Categories: Uncategorized|0 Comments

One simple strategy to get more email subscribers

So you’ve spent months screwing around, creating amazing content...and nothing is happening. Despite all your effort, you still haven’t cracked 100 subscribers. I know…I was one of you. You want more email subscribers – and more leads. Now we all know the single best way to get both is to offer a lead magnet – a free incentive for joining your email list. Even if you’ve never heard that term before, there’s a good chance you’re already familiar with lead magnets —you’ve likely downloaded one yourself at some point! Basically, . . . Continue Reading

By |March 21st, 2019|Categories: Growth, Visibility|0 Comments