10 Ways to gain visibility: Tips for Online course creators Who Want to Get Noticed
Did you spend months creating that amazing online course, but now you’re realizing you’ve forgot to create a marketing strategy for your course to sell it? Don’t feel bad. You’re definitely not the first person to create a course before they create a strategy to sell it. But how do you sell an online course in an overcrowded market? On top of that, you’re amazing at what you do, but selling and marketing is not your thing at all. … It may be tempting to hide, play small, stay out . . . Continue Reading
Create a high converting sales funnel in 6 easy steps
What is a Sales Funnel? For those of you who aren’t quite sure what a sales funnel is, it is basically a marketing system. It is an ideal progression in which you take your potential customers by hand and walk them through a well-planned journey, to turn them from just browsers of your content to life-long customers. It’s the most ideal way to get sales from people who don’t know you but are truly interested in you and your product. The marketing funnel or sales funnel is not a new . . . Continue Reading
Should you build your audience before your offer?
I get asked this question all the time! Do you create an offer (your product and/or service) FIRST , and THEN build an audience around it, or... do you build an audience FIRST, and then create an offer for them? In all honestly, if you have the right strategy in place, you can make either approach work for you. But there are some advantages to building an audience before creating an offer. Validate before building A big advantage to building your audience first, is that you’d be able to validate whether . . . Continue Reading